Use of gambling language in politics
Yesterday on the public radio program Marketplace, Sarah Gardner interviewed Ben Zimmer about the Obama campaign's "Betting on America" theme ("The president is a 'betting' man", 7/5/2012):
Gardner: Now as you just heard, the president was talking a lot about betting today. He's betting on the American worker, he's betting on Ohio, he's betting on America. What's with all the betting?
Zimmer: Well it reminds me of the whole tradition of gambling metaphors in American politics where you talk about the odds, the whole language of gambling, of bluffing, tipping your hand, raising the stakes. So it draws on that, at the same time is draws on a sense of confidence, the ability to take risks, which is perhaps an image that Obama would like to portray. At the same time, he doesn't want to be seen as a foolish risk taker. He says that he is going to bet on the American worker, and so that is giving you the sense that it's a sure bet, it's a bet that's going to pay off.
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